What are barriers to effective measurement that can complicate the control process?

In addition to reviewing the course materials, watch the Harvard Business Reviewvideo “The Explainer: The Balanced Scorecard” and then answer the following questions:

1. What are barriers to effective measurement that can complicate the control process? Why do you think not all firms are measurement-managed?

2. Considering your company (or a previous one), develop goals and metrics that the organization could use in applying the balanced scorecard technique.

3. Using “The Explainer: The Balanced Scorecard” and the chapter readings as your foundation, what are your recommendations for improving performance at work (or your performance here at school)?

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