Today,mascots are now considered as the brands best socia

Today,mascots are now considered as the brand’s best social mediaaccessories. Some brands are maintaining a separate profile on Facebook,Twitter, and Instagram and building new fans and audience. This way,they are building loyalty and trust on their brand that can transfer toleads. Social media channels cost you nothing to create and maintain theaccount. Posting on your imaginary brand character profile gives youmore freedom than posting on our corporate profile. Even in some seriousindustries, a mascot has the power to augment the brand message throughcontent and social media channels. In fact, your mascot provides yourbrand with alternative marketing profiles – See more at:http://dubaimonsters.com/blog/how-to-get-the-most-out-of-mascots-in-branding/#sthash.aJNU7YXg.dpuf