Identifying OpportunitiesSelect a company which is described

Identifying OpportunitiesSelect a company which is described in reputable business news sources such as Forbes, Wall Street Journal, Fortune, or others. Visit the company website(s) to identify additional information about the company. Describe how the company is using the Web.On the basis of your collected information, examine important business processes and strategies that the company uses. Suggest information systems that might give competitive advantages to the particular businesses.Your paper should be at least three double spaced pages in length, excluding the title page and the reference pages, and formatted in APA style. You must have more than two scholarly sources, including the textbook.Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.  ReadingsRead the following chapters in your text, Essentials of Management Information Systems:Chapter 3: Achieving Competitive Advantage with Information SystemsChapter 4: IT Infrastructure: Hardware and SoftwareCourse Home – Course MaterialsRequired TextLaudon, K., Laudon, J. (2009). Essentials of management information systems (8th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. ISBN: 9780136025818Required WebsitesUPS Video UPS International Distribution   The Written Assignments must reflect college-level writing and thinking, and they will contribute 67% to the course grade.   Paper Grading CriteriaA range:The paper is clear, engaging, original, and focused; ideas and content are richly developed with details and examples. Organization and form enhance the central idea and theme; ideas are presented coherently to move the reader through the text. The voice of the writer is compelling and conveys the writer’s meaning through effective sentence structure and precise word choices. The writer successfully moves the paper through academic constructs and experiential documentation to critical analysis. The paper demonstrates a clear balance of these three components.B range:The paper is reasonably clear, focused, and well supported; ideas are adequately developed through details and examples. Organization and form are appropriate, and ideas are generally presented coherently. The voice of the writer contributes to the writer’s meaning through appropriate and varied sentence structure and word choices. Surface features do not interfere with understanding or distract from meaning. The writer has clearly brought the reader through properly cited academic constructs and experiential documentation, but has not fully developed the area of critical analysis.C range:The paper has some focus and support; ideas and content may be developed with limited details and examples. The writing may be somewhat disorganized or too obviously structured. The voice of the writer is generally absent; basic sentence structure and limited vocabulary convey a simple message. Surface feature errors may reduce understanding and interfere with meaning. The content areas of academic constructs are limited and large generalizations are made. Critical analysis is all but absent from the paper.D range:The paper has little focus and development; few details and examples support ideas and content. There is little discernible shape and no direction. The writer’s tone is flat. Awkward sentence structure and inadequate vocabulary interfere with understanding. Limited control of surface features makes paper difficult to read. Critical analysis is absent, and segments of the paper are given to rambling descriptions of life experience without academic context.Attachments: grading_rubic.pdf